county

Winnebago County, WI

Demographic and economic profile of Winnebago County, WI, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Winnebago County has a population of 173,307 with modest growth of 0.8% over five years, supporting a labor force with a 2.2% unemployment rate and 66.5% participation. About 31.0% of residents hold a bachelor's degree or higher, with median worker earnings of $42,993 against a GDP per capita of $62,610, suggesting meaningful output relative to wage costs. Housing remains accessible, with a median home value of $208,600 and median gross rent of $924 per month, and a mean commute of 19.4 minutes points to a compact, easily navigable labor market.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

173,307

Data USA · as of 2024

Median Household Income

$74,925

Data USA · as of 2024

Median Age

38.7 yrs

Data USA · as of 2024

Population Growth (5-year)

+0.8% since 2018

Winnebago County added population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone148,625 (86.5%)
  • Asian Alone5,561 (3.2%)
  • Two Races Including Some Other Race5,011 (2.9%)
  • Two Races Excluding Some Other Race, & Three or More Races4,861 (2.8%)
  • Black or African American Alone4,785 (2.8%)
  • Some Other Race Alone2,203 (1.3%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Spanish3,534
  2. 2.Other Asian and Pacific Island2,398
  3. 3.Chinese (incl. Mandarin, Cantonese)656
  4. 4.Other Indo-European631
  5. 5.German or other West Germanic539

Census ACS · as of 2023

Population Under 18

20.4%

Census ACS · as of 2023

Working-Age (18–64)

62.5%

Census ACS · as of 2023

Population 65 and Over

17.1%

Census ACS · as of 2023

Foreign-Born Population

3.5%

Data USA · as of 2024

Veterans

9,303

Data USA · as of 2024

Economy

GDP per Capita

$62,610

Data USA · as of 2023

Cost of Living Index

—

Not yet cached

Per Capita Income

$40,072

Census ACS · as of 2023

Unemployment Rate

2.2%

Census ACS · as of 2023

Poverty Rate

10.9%

Census ACS · as of 2023

Top Industries

  1. 1.Manufacturing (Group)22,344
  2. 2.Educational Services, & Health Care & Social Assistance18,304
  3. 3.Retail Trade (Group)10,900
  4. 4.Professional, Scientific, & Management, & Administrative & Waste Management Services8,120
  5. 5.Arts, Entertainment, & Recreation, & Accommodation & Food Services6,102

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations33,139
  2. 2.Production, Transportation, & Material Moving Occupations19,443
  3. 3.Sales & Office Occupations18,174
  4. 4.Service Occupations13,833
  5. 5.Natural Resources, Construction, & Maintenance Occupations6,196

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Manufacturing (LQ 2.43×)22,030
  2. 2.Retail Trade (LQ 1.11×)10,980
  3. 3.Wholesale Trade (LQ 1.09×)2,288
  4. 4.Other Services (LQ 0.96×)4,102
  5. 5.Transportation, Warehousing, & Utilities (LQ 0.87×)4,650

Census ACS · as of 2023

Housing

Median Home Value

$208,600

Census ACS · as of 2023

Median Gross Rent

$924/mo

Census ACS · as of 2023

Homeownership Rate

65.8%

Data USA · as of 2024

Home Value Distribution

  • $300,000 to $399,9997,928 (16.6%)
  • $200,000 to $249,9997,744 (16.2%)
  • $150,000 to $174,9996,242 (13.1%)
  • $250,000 to $299,9994,861 (10.2%)
  • $175,000 to $199,9994,197 (8.8%)
  • $400,000 to $499,9993,439 (7.2%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

31.0%

Census ACS · as of 2023

High School Diploma or Higher

94.5%

Census ACS · as of 2023

Workforce

Labor Force Participation

66.5%

Census ACS · as of 2023

Median Worker Earnings

$42,993

Census ACS · as of 2023

Mean Commute Time

19.4 min

Data USA · as of 2024

Households Without a Vehicle

5.3%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone68,968 (77.3%)
  • Worked At Home10,256 (11.5%)
  • Carpooled6,566 (7.4%)
  • Walked1,893 (2.1%)
  • Public Transit458 (0.5%)
  • Bicycle446 (0.5%)

Data USA · as of 2024

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Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.