county

Shawano County, WI

Demographic and economic profile of Shawano County, WI, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Shawano County is a rural Wisconsin county of roughly 41,000 residents with an economy characterized by modest per capita output ($31,021 GDP per capita) and median household income of $66,479. The workforce of about 60.8% labor force participation skews older (median age 45.6) and has limited four-year degree attainment at 18.7%, though high school completion is high at 92.9% and unemployment sits at a low 3.3%. Housing costs are well below national norms—median home value of $179,100 and median rent of $777/month—and the county's 78.6% homeownership rate reflects a stable, largely settled population, though a slight population decline of 0.2% over five years signals flat demographic momentum.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

40,927

Census ACS · as of 2023

Median Household Income

$66,479

Data USA · as of 2024

Median Age

45.6 yrs

Data USA · as of 2024

Population Growth (5-year)

-0.2% since 2018

Shawano County lost population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone34,965 (85.2%)
  • American Indian & Alaska Native Alone2,485 (6.1%)
  • Two Races Excluding Some Other Race, & Three or More Races1,776 (4.3%)
  • Two Races Including Some Other Race894 (2.2%)
  • Some Other Race Alone406 (1.0%)
  • Asian Alone262 (0.6%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Spanish349
  2. 2.German or other West Germanic310
  3. 3.Other Asian and Pacific Island75
  4. 4.Russian, Polish, or other Slavic59
  5. 5.French (incl. Cajun, Haitian)43

Census ACS · as of 2023

Population Under 18

21.3%

Census ACS · as of 2023

Working-Age (18–64)

56.9%

Census ACS · as of 2023

Population 65 and Over

21.8%

Census ACS · as of 2023

Foreign-Born Population

1.4%

Data USA · as of 2024

Veterans

2,334

Data USA · as of 2024

Economy

GDP per Capita

$31,021

Data USA · as of 2023

Cost of Living Index

—

Not yet cached

Per Capita Income

$36,172

Census ACS · as of 2023

Unemployment Rate

3.3%

Census ACS · as of 2023

Poverty Rate

11.0%

Census ACS · as of 2023

Top Industries

  1. 1.Manufacturing (Group)4,183
  2. 2.Educational Services, & Health Care & Social Assistance3,976
  3. 3.Retail Trade (Group)1,760
  4. 4.Arts, Entertainment, & Recreation, & Accommodation & Food Services1,730
  5. 5.Construction (Group)1,561

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations6,128
  2. 2.Production, Transportation, & Material Moving Occupations4,263
  3. 3.Sales & Office Occupations3,264
  4. 4.Service Occupations3,144
  5. 5.Natural Resources, Construction, & Maintenance Occupations2,793

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining (LQ 4.11×)1,287
  2. 2.Manufacturing (LQ 2.05×)4,003
  3. 3.Other Services (LQ 1.09×)1,009
  4. 4.Construction (LQ 1.06×)1,442
  5. 5.Wholesale Trade (LQ 1.03×)464

Census ACS · as of 2023

Housing

Median Home Value

$179,100

Census ACS · as of 2023

Median Gross Rent

$777/mo

Census ACS · as of 2023

Homeownership Rate

77.5%

Data USA · as of 2024

Home Value Distribution

  • $200,000 to $249,9992,109 (15.8%)
  • $150,000 to $174,9991,578 (11.8%)
  • $300,000 to $399,9991,494 (11.2%)
  • $100,000 to $124,9991,188 (8.9%)
  • $250,000 to $299,9991,141 (8.5%)
  • $175,000 to $199,9991,000 (7.5%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

18.7%

Census ACS · as of 2023

High School Diploma or Higher

92.9%

Census ACS · as of 2023

Workforce

Labor Force Participation

60.8%

Census ACS · as of 2023

Median Worker Earnings

$39,501

Census ACS · as of 2023

Mean Commute Time

22.8 min

Data USA · as of 2024

Households Without a Vehicle

5.5%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone15,214 (78.7%)
  • Worked At Home1,798 (9.3%)
  • Carpooled1,346 (7.0%)
  • Walked552 (2.9%)
  • Taxi151 (0.8%)
  • Other151 (0.8%)

Data USA · as of 2024

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Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.