county

Iowa County, WI

Demographic and economic profile of Iowa County, WI, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Iowa County, WI is a small rural county of 23,832 residents with a median household income of $82,182 and a poverty rate of just 7.7%, suggesting relatively stable economic conditions for its size. The labor force participation rate stands at 68.3% with unemployment at 3.3%, and while 95.5% of residents hold a high school diploma, only 28.5% have a bachelor's degree or higher, pointing to a workforce oriented toward trades and mid-skill occupations. Housing costs remain modest—median home value of $248,100 and median gross rent of $941/month—alongside a 77.4% homeownership rate and a GDP per capita of $50,674, with the county seeing slow but positive population growth of 0.9% over five years.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

23,832

Census ACS · as of 2023

Median Household Income

$82,182

Data USA · as of 2024

Median Age

44.0 yrs

Data USA · as of 2024

Population Growth (5-year)

+0.9% since 2018

Iowa County added population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone22,162 (92.9%)
  • Two Races Including Some Other Race631 (2.6%)
  • Two Races Excluding Some Other Race, & Three or More Races421 (1.8%)
  • Some Other Race Alone242 (1.0%)
  • Asian Alone209 (0.9%)
  • Black or African American Alone181 (0.8%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Spanish198
  2. 2.Other Asian and Pacific Island118
  3. 3.German or other West Germanic70
  4. 4.Other Indo-European34
  5. 5.French (incl. Cajun, Haitian)24

Census ACS · as of 2023

Population Under 18

21.9%

Census ACS · as of 2023

Working-Age (18–64)

58.2%

Census ACS · as of 2023

Population 65 and Over

19.9%

Census ACS · as of 2023

Foreign-Born Population

1.6%

Data USA · as of 2024

Veterans

1,102

Data USA · as of 2024

Economy

GDP per Capita

$50,674

Data USA · as of 2023

Cost of Living Index

—

Not yet cached

Per Capita Income

$41,421

Census ACS · as of 2023

Unemployment Rate

3.3%

Census ACS · as of 2023

Poverty Rate

7.7%

Census ACS · as of 2023

Top Industries

  1. 1.Educational Services, & Health Care & Social Assistance2,628
  2. 2.Retail Trade (Group)1,843
  3. 3.Manufacturing (Group)1,800
  4. 4.Construction (Group)1,172
  5. 5.Professional, Scientific, & Management, & Administrative & Waste Management Services1,118

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations4,603
  2. 2.Sales & Office Occupations2,527
  3. 3.Production, Transportation, & Material Moving Occupations1,936
  4. 4.Natural Resources, Construction, & Maintenance Occupations1,819
  5. 5.Service Occupations1,815

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining (LQ 4.73×)958
  2. 2.Retail Trade (LQ 1.55×)2,146
  3. 3.Manufacturing (LQ 1.39×)1,754
  4. 4.Construction (LQ 1.34×)1,177
  5. 5.Wholesale Trade (LQ 1.10×)322

Census ACS · as of 2023

Housing

Median Home Value

$248,100

Census ACS · as of 2023

Median Gross Rent

$941/mo

Census ACS · as of 2023

Homeownership Rate

77.4%

Data USA · as of 2024

Home Value Distribution

  • $300,000 to $399,9991,418 (18.1%)
  • $200,000 to $249,9991,159 (14.8%)
  • $250,000 to $299,999925 (11.8%)
  • $400,000 to $499,999702 (9.0%)
  • $500,000 to $749,999673 (8.6%)
  • $150,000 to $174,999573 (7.3%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

28.5%

Census ACS · as of 2023

High School Diploma or Higher

95.5%

Census ACS · as of 2023

Workforce

Labor Force Participation

68.3%

Census ACS · as of 2023

Median Worker Earnings

$46,781

Census ACS · as of 2023

Mean Commute Time

27.2 min

Data USA · as of 2024

Households Without a Vehicle

3.5%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone9,201 (73.4%)
  • Worked At Home1,728 (13.8%)
  • Carpooled906 (7.2%)
  • Walked416 (3.3%)
  • Other157 (1.3%)
  • Public Transit84 (0.7%)

Data USA · as of 2024

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Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.