county

Potter County, SD

Demographic and economic profile of Potter County, SD, sourced from the US Census Bureau (American Community Survey) via Data USA.

AI Overview

Potter County, SD is a small, agriculture-anchored rural county with a population of 2,430 that grew 4.5% over five years, a notable pace for a community this size. The workforce of roughly 1,540 labor-force participants carries a 2.9% unemployment rate and median worker earnings of $40,300, with 26.6% holding a bachelor's degree or higher and 97.7% holding at least a high school diploma. Housing costs remain low—median home value of $121,300 and median gross rent of $869/month—against a median household income of $72,045, and an 81.5% homeownership rate reflects the county's stable, owner-occupant character.

Claude Sonnet 4.6 · generated Jul 6, 2026 · derived from cached Census, BEA & ACS data on this page

Population

2,430

Census ACS · as of 2023

Median Household Income

$72,045

Data USA · as of 2024

Median Age

49.9 yrs

Data USA · as of 2024

Population Growth (5-year)

+4.5% since 2018

Potter County added population at this rate over the prior 5-year ACS5 window.

Demographics

Race & Ethnicity

  • White Alone2,227 (93.3%)
  • Two Races Excluding Some Other Race, & Three or More Races59 (2.5%)
  • Black or African American Alone37 (1.5%)
  • Some Other Race Alone29 (1.2%)
  • American Indian & Alaska Native Alone21 (0.9%)
  • Asian Alone15 (0.6%)

Data USA · as of 2024

Top Languages Spoken at Home

  1. 1.Tagalog (incl. Filipino)15
  2. 2.Spanish13
  3. 3.Korean11
  4. 4.German or other West Germanic8

Census ACS · as of 2023

Population Under 18

22.6%

Census ACS · as of 2023

Working-Age (18–64)

49.5%

Census ACS · as of 2023

Population 65 and Over

27.9%

Census ACS · as of 2023

Foreign-Born Population

1.3%

Data USA · as of 2024

Veterans

100

Data USA · as of 2024

Economy

GDP per Capita

$47,827

Data USA · as of 2023

Cost of Living Index

—

Not yet cached

Per Capita Income

$37,661

Census ACS · as of 2023

Unemployment Rate

2.9%

Census ACS · as of 2023

Poverty Rate

7.7%

Census ACS · as of 2023

Top Industries

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining310
  2. 2.Educational Services, & Health Care & Social Assistance214
  3. 3.Retail Trade (Group)176
  4. 4.Construction (Group)107
  5. 5.Finance & Insurance, & Real Estate & Rental & Leasing75

Data USA · as of 2024

Top Occupations

  1. 1.Management, Business, Science, & Arts Occupations440
  2. 2.Sales & Office Occupations246
  3. 3.Natural Resources, Construction, & Maintenance Occupations204
  4. 4.Service Occupations152
  5. 5.Production, Transportation, & Material Moving Occupations116

Data USA · as of 2024

Specialized Industries (Location Quotient)

  1. 1.Agriculture, Forestry, Fishing & Hunting, & Mining (LQ 16.03×)301
  2. 2.Retail Trade (LQ 1.51×)194
  3. 3.Construction (LQ 1.23×)100
  4. 4.Educational Services & Health Care (LQ 0.70×)193

Census ACS · as of 2023

Housing

Median Home Value

$121,300

Census ACS · as of 2023

Median Gross Rent

$869/mo

Census ACS · as of 2023

Homeownership Rate

81.5%

Data USA · as of 2024

Home Value Distribution

  • $200,000 to $249,99996 (11.0%)
  • $150,000 to $174,99984 (9.7%)
  • $125,000 to $149,99970 (8.1%)
  • $70,000 to $79,99964 (7.4%)
  • $90,000 to $99,99962 (7.1%)
  • $300,000 to $399,99956 (6.4%)

Data USA · as of 2024

Education

Bachelor's Degree or Higher

26.6%

Census ACS · as of 2023

High School Diploma or Higher

97.7%

Census ACS · as of 2023

Workforce

Labor Force Participation

63.5%

Census ACS · as of 2023

Median Worker Earnings

$40,300

Census ACS · as of 2023

Mean Commute Time

14.2 min

Data USA · as of 2024

Households Without a Vehicle

2.4%

Census ACS · as of 2023

How People Get to Work

  • Drove Alone874 (77.1%)
  • Carpooled127 (11.2%)
  • Worked At Home68 (6.0%)
  • Walked53 (4.7%)
  • Other9 (0.8%)
  • Motorcycle3 (0.3%)

Data USA · as of 2024

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Data: US Census Bureau American Community Survey, served via Data USA and the Census Bureau API. See each metric tile for the specific dataset.