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Wisconsin

Companies and communities are finding success in Wisconsin.

5,910,000

Population

3.1M

Workforce

$72,000

Median household income

3%

Unemployment

Location introduction

Why Wisconsin

Wisconsin pairs Midwestern work ethic with world-class manufacturing, water technology, and food-industry clusters. A AAA-rated state with balanced budgets, 16 technical colleges feeding employer pipelines, and freight access to Chicago, Minneapolis, and the Great Lakes shipping lanes. From precision machining in the Fox Valley to biohealth in Madison and next-generation manufacturing on the I-94 corridor, Wisconsin backs expanding employers with performance-based incentives through WEDC.

Advanced ManufacturingAgriculture & Food ProcessingWater TechnologyBiohealthPaper & Packaging

Where we are

Location

Industry sectors

What thrives here

Advanced Manufacturing

Wisconsin's manufacturing share of GDP ranks second in the nation. Precision machining, controls, and industrial machinery clusters run from the Fox Valley to the I-94 corridor, fed by 16 technical colleges.

470K

Sector workforce

$62,000

Avg annual wage

Rockwell AutomationOshkosh CorporationKohlerGenerac

Incentives: WEDC Business Development Tax Credits; manufacturing & agriculture credit effectively eliminates state income tax on qualified production income.

Assets: Fox Valley machining cluster, MSOE and 16 technical colleges, dense tier-1/2 supplier base

Water Technology

Milwaukee's Global Water Center anchors 200+ water-technology firms — the densest freshwater innovation cluster in the world, backed by UWM's School of Freshwater Sciences.

20K

Sector workforce

$78,000

Avg annual wage

A. O. SmithBadger MeterZurn Elkay

Incentives: The Water Council pilot programs and BREW accelerator funding.

Assets: Global Water Center, Lake Michigan freshwater access, UWM School of Freshwater Sciences

Agribusiness & Food Processing

America's Dairyland processes far more than dairy: cheese, cranberries, brats, and beverage brands scale here on top of the nation's deepest food-science talent.

110K

Sector workforce

$55,000

Avg annual wage

JohnsonvilleSargentoOrganic ValleySchreiber Foods

Incentives: Dairy processor grants; TID-supported food-park sites.

Assets: UW food science programs, cold-chain logistics on I-94/I-90, abundant water

Biotech & Life Sciences

Madison's biohealth corridor converts UW–Madison research into companies — from Exact Sciences' cancer diagnostics to Promega's global reagents business.

45K

Sector workforce

$92,000

Avg annual wage

Exact SciencesPromegaFujifilm Cellular Dynamics

Incentives: Qualified New Business Venture (QNBV) 25% investor tax credits.

Assets: UW–Madison ($1.5B annual research), University Research Park, BioForward network

Actively recruiting

Businesses we want to attract

EV & battery manufacturersFood & beverage processorsData centersBiotech & life sciences firmsDefense suppliers

Benefits

Incentives & programs

Workforce & training

  • Workforce Training Grants

    Up to $400k

    WEDC grants covering employee training costs for expanding employers.

Financing & loans

  • Qualified New Business Venture (QNBV)

    25% investor credit

    Investors in certified early-stage Wisconsin companies receive a 25% state tax credit.

Tax credits & abatements

  • Manufacturing & Agriculture Credit

    ~7.5% of income

    Effectively eliminates Wisconsin income tax on qualified manufacturing and agricultural production income.

  • Business Development Tax Credit

    Up to 10% of payroll

    WEDC's flagship performance-based credit for job creation, capital investment, and training.

Talent

Workforce & education

3,100,000

Total workforce

9.5%

STEM workers

$58,000

Avg annual wage

3%

Unemployment

75,000

Graduates / year

Programmes

Business initiatives

  1. 1

    Wisconsin Investment Attraction Initiative

    WEDC's coordinated FDI program pairing site selectors with shovel-ready certified sites.

    Learn more →
  2. 2

    Certified Sites Program

    Development-ready industrial sites pre-vetted for utilities, environmental, and zoning.

  3. 3

    Fabrication Laboratories (Fab Labs) Grants

    Statewide K-12 fab-lab network building the next manufacturing workforce.

Anchor tenants

Major employers

KohlerOshkosh CorporationRockwell AutomationEpic SystemsJohnsonvilleHarley-Davidson

Connectivity

Infrastructure

I-94, I-90, I-43, I-41

Highways

Milwaukee Mitchell International

Nearest major airport

Canadian National, Union Pacific, Canadian Pacific Kansas City mainlines

Rail

Port Milwaukee + Port of Green Bay (Great Lakes / St. Lawrence Seaway)

Port access

Statewide fiber expansion via Broadband Forward communities

Broadband

ATC transmission backbone; competitive industrial rates

Power

Lake Michigan + abundant groundwater — a strategic asset for wet industries

Water

Liveability

Quality of life

$315,000

Median home price

$1,250/mo

Median rent

22 min

Avg commute

Nation-leading graduation rates; 16 technical colleges

Schools

UW System — 13 universities incl. top-10 research flagship

Higher education

Mayo, Froedtert, UW Health systems statewide

Healthcare

15,000 lakes, Door County, Lambeau Field

Recreation & culture

Four true seasons; abundant freshwater

Climate

Get in touch

Contact the EDA

Wisconsin EDA

Economic Development Agency

Sign in to send this EDA an enquiry directly through the platform.